Angela isn't selling from a catalogue in isolation.
Every week she has visibility across our retail and online sales data, showing what is selling across the Annah Stretton store network and online. That means her recommendations can be informed by current sales performance, then strengthened by the product knowledge and customer insight she has built over 17 years on the retail floor.
She knows the proven performers. She knows the products customers pick up immediately. She understands gifting, price points, colour and print preferences, and how the right product mix can change the performance of a display.
Just as importantly, she'll tell you what she believes won't work for your customer.

Her role with you

Angela's role isn't simply to secure your first wholesale order. We want her to help you build a profitable Annah Stretton category within your business.
She will work proactively with you around:
• Selecting the strongest product mix for your particular customer
• Using current sales data to identify proven performers
• Helping determine appropriate opening quantities and opportunities to deepen successful lines
• Identifying new products and categories that suit your business
• Reviewing what's working and recommending where to reorder
• Keeping you informed about new releases and relevant seasonal opportunities
• Helping you get more from the Annah Stretton product you stock

Our accessories, homeware and gifting ranges are opening Annah Stretton to a much broader retail market, from pharmacies and garden centres through to tourism destinations, gift retailers, corporate gifting and larger national groups.
Angela's job is to make those partnerships work.
She knows this brand, she knows the product and she knows the numbers behind it. And after 17 years of selling directly to the women who ultimately buy it, she brings something particularly valuable to wholesale:
She knows what the customer says yes to.

We're delighted to have Angela taking that knowledge out to our wholesale partners and helping them build stronger, more successful Annah Stretton business.