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New Zealand Fashion Week 2010

Calamity

A Life Less Ordinary

Annah Stretton AW11
NZ Fashion Week 23 September 2010

Guns a-blazing, urban cowgirl Annah Stretton showed her winter 2011 collection entitled 'Calamity - A Life Less Ordinary' at fashion week.

With her theme of western heroine Calamity Jane, the collection had corsets, ruffled skirts and enough cowhide to furnish a mid-western rodeo.

We liked the styling with rope belts knotted around models' waists and wooden clogs and straw sunhats.


www.thread.co.nz/news/5427/15/Annah-s-cowgirls/d,thread-article

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Stretton's country checks and old-fashioned lace
By BRONWYN WILLIAMS - Stuff
Annah Stretton’s show at fashion week could easily be described as her strongest collection yet.
Like a cross between Chanel summer 2010 and Anna Sui spring 2011, it was all out country bumpkin.
The contents of the farmhouse fought for attention in a medley of different fabrics – picnic blankets and kitchen towels, mama’s sweeping skirts and wide sunhats, cow hide and rope from papa’s barn, velvet from the gypsies camping by the creek, and upholstery from the sofas in the parlour.
Country checks and old-fashioned lace, double denim and tiers of ruffles brought out the fete goer in all of us.
Models strolled down the runway to a country western soundtrack, in a colour palate of navy, browns, cream, and grey.
The flirty froufrou a-line skirts and dramatic ruffles left us all keen for a roll in the hay.
www.stuff.co.nz



6.30pm

The crowd at Annah Stretton were either there for her designs or for the show.
We were there for the latter, knowing she has a rep for entertaining at Fashion Week.
Stretton's show was high energy and fun - a couple of models even cracked smiles.
We did however want to do the Texas two-step and line dance after seeing her collection.
The collection featured chequered prints, frills, waistcoats, hats that suspiciously resembled wontons and milk-maid corsets.
Our overall sense of Stretton's show was ranch and cattle country meets Heidi girl of the Alps.
http://tvnz.co.nz/fashion-week/stitch-bitch-blog-day-three-3798130

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Photos - Kevin Robinson